Romance Writers Reaffirm Self-Publish Position

E-Reads has learned that at a specially convened board meeting of the Romance Writers of America, the organization reaffirmed its stand against allocating conference space to publishers promulgating subsidized, vanity or similar self-publication programs.

After a controversy erupted last fall about granting permission for conference space to a publisher that had recently announced formation of a self-publication venture for romance authors, RWA formed a task force to evaluate the emerging publication landscape, review definitions and recommend options. These options are limited by the organization's non-profit charter, which some officers feared might be compromised by permitting subsidy publishers a seat at the table.

Fiduciary obligations notwithstanding, there were strong moral grounds for RWA's opposition, some of it bordering on outrage. Those sentiments were supported by the Mystery Writers of America and the Science Fiction Writers of America.

Though the task force and RWA board deliberated diligently and judiciously they were under some pressure to clarify their position in view of the impending annual conference taking place in Nashville in July, where the publisher in question and possibly others in the self-publication field need to know their status. Also, it was incumbent on the board to clarify whether self-published books qualified for RWA's prestigious Rita awards.

The task force modified or expanded some definitions but RWA's fundamental position is unchanged.

Michelle Monkou, the organization's president, announced its findings thus:"RWA will extend invitations to a wide pool of publishers. Invitees may only represent their non-subsidy/non-vanity publishing programs (imprints, divisions, or lines) at RWA’s conference. Space for spotlights, workshops, and booksignings will be allocated to lines, imprints, or divisions that best meet the requirements for 'Qualifying Markets'. This new process of evaluation will likely increase opportunities for small presses and e-presses that previously have been excluded.

"The potentially broader array of publishing companies present at RWA’s national conference in no way signals a change in our mission or core values. RWA has no intent to tell publishers how to conduct their business, but as a professional writers’ association, RWA stands firmly against any attempts to directly solicit RWA members to pursue vanity/subsidy publishing or other author-financed forms of publication. Members can be assured that publishers and agents allowed to participate at our national conference will have met this criterion."

It is notable that the name of the publisher that started the fracas was not specified in Ms. Monkou's memo (you can refresh your memory here), but we hope that the underlying message is that the parties have reached an accommodation that will enable the Nashville conference to proceed without distraction.

Richard Curtis

Mystery Writers of America Removes Harlequin from List of Approved Publishers

Frankie Y. Bailey, Executive Vice President of the Mystery Writers of America, issued a statement to the organization's membership stating that its Board "voted unanimously on Wednesday to remove Harlequin and all of its imprints from our list of Approved Publishers, effective immediately. We did not take this action lightly. We did it because Harlequin remains in violation of our rules regarding the relationship between a traditional publisher and its various for-pay services."

The decision and Bailey's covering letter are reproduced in full below. The Board's statement says it will keep the door open to readmittance of Harlequin as an Approved Publisher: "MWA's Executive Vice-President, and her or his designates, are directed to continue discussions with Harlequin in an effort to reach an agreement that would allow for Harlequin to be an approved publisher according to MWA's rules."

For background on the dispute over Harlequin's self-publication program, now called DellaArte Press, click here. And to read about MWA's original action, now confirmed by today's statement, click here.
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Dear MWA Member:

The Board of Mystery Writers of America voted unanimously on Wednesday to remove Harlequin and all of its imprints from our list of Approved Publishers, effective immediately. We did not take this action lightly. We did it because Harlequin remains in violation of our rules regarding the relationship between a traditional publisher and its various for-pay services.

What does this mean for current and future MWA members?

Any author who signs with Harlequin or any of its imprints from this date onward may not use their Harlequin books as the basis for active status membership nor will such books be eligible for Edgar® Award consideration. However books published by Harlequin under contracts signed before December 2, 2009 may still be the basis for Active Status membership and will still be eligible for Edgar® Award consideration (you may find the full text of the decision at the end of this bulletin).

Although Harlequin no longer offers its eHarlequin Critique Service and has changed the name of its pay-to-publish service, Harlequin still remains in violation of MWA rules regarding the relationship between a traditional publisher and its various for-pay services.

MWA does not object to Harlequin operating a pay-to-publish program or other for-pay services. The problem is HOW those pay-to-publish programs and other for-pay services are integrated into Harlequin's traditional publishing business. MWA’s rules for publishers state:

"The publisher, within the past five years, may not have charged a fee to consider, read, submit, or comment on manuscripts; nor may the publisher, or any of the executives or editors under its employ, have offered authors self-publishing services, literary representation, paid editorial services, or paid promotional services.

If the publisher is affiliated with an entity that provides self-publishing, for-pay editorial services, or for-pay promotional services, the entities must be wholly separate and isolated from the publishing entity. They must not share employees, manuscripts, or authors or interact in any way. For example, the publishing entity must not refer authors to any of the for-pay entities nor give preferential treatment to manuscripts submitted that were edited, published, or promoted by the for-pay entity.

To avoid misleading authors, mentions and/or advertisements for the for-pay entities shall not be included with information on manuscript submission to the publishing company. Advertising by the publisher's for-pay editorial, self-publishing or promotional services, whether affiliated with the publisher or not, must include a disclaimer that it is advertising and that use of those services offered by an affiliate of the publisher will not affect consideration of manuscripts submitted for publication."

Harlequin's Publisher and CEO Donna Hayes responded to our November 9 letter, and a follow up that we sent on November 30. In her response, which we have posted on the MWA website, Ms. Hayes states that Harlequin intends as standard practice to steer the authors that it rejects from its traditional publishing imprints to DellArte and its other affiliated, for-pay services. In addition, Harlequin mentions on the DellArte site that editors from its traditional publishing imprints will be monitoring DellArte titles for possible acquisition. It is this sort of integration that violates MWA rules.

MWA has a long-standing regard for the Harlequin publishing house and hopes that our continuing conversations will result in a change in their policies and the reinstatement of the Harlequin imprints to our approved list of publishers.

Frankie Y. Bailey,
Executive Vice President, MWA
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MWA’s Official Decision: That because Harlequin's for pay publishing business violates MWA's rules for approved publishers, MWA takes the following action: First, Harlequin shall be removed from MWA's list of approved publishers upon the adoption of this motion; Second, that all current active status members of MWA whose status is based upon books published by Harlequin shall remain active status members; Third, that MWA decline applications for active membership based upon books published by Harlequin pursuant to contracts entered into after the effective date of this motion; Fourth, that books published by Harlequin pursuant to contracts entered into prior to the adoption of this motion shall be eligible for the Edgar® Awards, except that books published by DellArte Press shall not be eligible for the Edgar® Awards regardless of when such contract was entered into; and Fifth that books published by Harlequin pursuant to contracts entered into after the adoption of this motion shall not be eligible for the Edgar® Awards.

MWA's Executive Vice-President, and her or his designates, are directed to continue discussions with Harlequin in an effort to reach an agreement that would allow for Harlequin to be an approved publisher according to MWA's rules.

This e-bulletin was prepared by the MWA national office on behalf of the MWA National Board of Directors.

HarperStudio's Miller Weighs in on Self-Pub/Vanity Dialogue

Robert S. Miller (pictured below), President and Publisher of HarperStudio, has been following the recent Harlequin/RWA controversy and, in a statement offered to E-Reads, suggests the author and publishing communities should keep their minds and options open on the matter of self-publication. "Just because a writer is paid an advance in a traditional way doesn’t make a book 'good', and just because they may be sharing the risk with their publisher to some degree doesn’t make a book 'bad'.”

Here's his statement in full:
RC
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“I was surprised to read here about how antagonistic the various writers’ associations (SFWA, RWA, MWA) have been toward the announcements by several large publishers that they are launching “self-publishing” divisions. While it seems fair to ask those publishers to make a clear distinction between those imprints and the others that they operate, and to make the differences clear to prospective writers, I don’t see what’s wrong with publishers offering a continuum of various services to writers. There are so many forms of publishing proliferating now; does it really threaten the writers in these associations that these publishing houses would have different publishing models under the same corporate roof? Just because a writer is paid an advance in a traditional way doesn’t make a book “good,” and just because they may be sharing the risk with their publisher to some degree doesn’t make a book “bad.” I say, let many flowers bloom.”

An Apology

In my haste to report the story of the Romance Writers of America's response to the self-publishing venture launched by Harlequin Enterprises, I selected some photo illustrations that were in poor taste. I regret it and have deleted them from my postings. They were inappropriate and, I realize, belittled the grave issues that are being aired by all people of good will who are working to find a way to resolve the dispute. In particular they were offensive to women including my wife, to whom I should have listened before giving in to an unworthy impulse.

Richard Curtis

Science Fiction Writers of America Tosses Fuel on Horizons Conflagration

Russell Davis, President of Science Fiction Writers of America, has issued the following statement on the ever-widening controversy surrounding Harlequin Enterprises' launch of a self-publication website. Here's the essence:

"Until such time as Harlequin changes course, and returns to a model of legitimately working with authors instead of charging authors for publishing services, SFWA has no choice but to be absolutely clear that NO titles from ANY Harlequin imprint will be counted as qualifying for membership in SFWA. Further, Harlequin should be on notice that while the rules of our annual Nebula Award do not expressly prohibit self-published titles from winning, it is highly unlikely that our membership would ever nominate or vote for a work that was published in this manner."

Full statement below.

We haven't heard from the Western Writers of America...yet.
Richard Curtis
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SFWA Statement on Harlequin’s self-publishing imprint

November, 2009, Harlequin Enterprises, Ltd. announced the launch of a new imprint, Harlequin Horizons, for aspiring romance authors. Under normal circumstances, the addition of a new imprint by a major house would be cause for celebration in the professional writing community. Unfortunately, these are not normal circumstances. Harlequin Horizons is a joint venture with Author Solutions, and it is a vanity/subsidy press that relies upon payments and income from aspiring writers to earn profit, rather than sales of books to actual readers.

The Science Fiction and Fantasy Writers of America, Inc. (SFWA) finds it extremely disappointing that Harlequin has chosen to launch an imprint whose sole purpose appears to be the enrichment of the corporate coffers at the expense of aspiring writers. According to their website, “Now with Harlequin Horizons, more writers have the opportunity to enter the market, hone their skills and achieve the goals that burn in their hearts.”

SFWA calls on Harlequin to openly acknowledge that Harlequin Horizon titles will not be distributed to brick-and-mortar bookstores, thus ensuring that the titles will not be breaking into the real fiction market. SFWA also asks that Harlequin acknowledge that the imprint does not represent a genuine opportunity for aspiring authors to hone their skills, as no editor will be vetting or working on the manuscripts. Further, SFWA believes that work published with Harlequin Horizons may injure writing careers by associating authors’ names with small sales levels reflected by the imprint’s lack of distribution, as well as its emphasis upon income received from writers and not readers. SFWA supports the fundamental principle that writers should be paid for their work, and even those who aspire to professional status and payment ought not to be charged for the privilege of having those aspirations.

Until such time as Harlequin changes course, and returns to a model of legitimately working with authors instead of charging authors for publishing services, SFWA has no choice but to be absolutely clear that NO titles from ANY Harlequin imprint will be counted as qualifying for membership in SFWA. Further, Harlequin should be on notice that while the rules of our annual Nebula Award do not expressly prohibit self-published titles from winning, it is highly unlikely that our membership would ever nominate or vote for a work that was published in this manner.

Already the world’s largest romance publisher, Harlequin should know better than anyone else in the industry the importance of treating authors professionally and with the respect due the craft; Harlequin should have the internal fortitude to resist the lure of easy money taken from aspiring authors who want only to see their work professionally published and may be tempted to believe that this is a legitimate avenue towards those goals.

SFWA does not believe that changing the name of the imprint, or in some other way attempting to disguise the relationship to Harlequin, changes the intention, and calls on Harlequin to do the right thing by immediately discontinuing this imprint and returning to doing business as an advance and royalty paying publisher.

For the Board of Directors,
Russell Davis
President
SFWA, Inc.

Horizons Controversy: Nora Roberts Distinguishes between You Pay Us and We Pay You

Romance fiction icon Nora Roberts weighed in on the soon-to-be-name-changed Harlequin Horizons controversy, in a comment on the Smart Bitches, Trashy Books website. Ms. Roberts is scheduled to be the keynote speaker at next summer's Romance Writers of America national conference. Harlequin publishes many of her books, so we'll be all ears for that speech!

Richard Curtis
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Nora Roberts said on...11.19.09 at 03:40 AM

~Professional” authors are already paying for packaging, editorial, promotion and admin (copyright and such) through the rather huge chunk the publishers take from the revenue pile. FACT: The author gets what… 6 - 8% of the take? That means the traditional publisher gets 92 -94%.~

Just no.

When a publisher BUYS the rights to your book, they PAY you an advance on royalties. You do not PAY them. You get a check for the SALE of your rights. You have sold your book, you have not paid to have your book published.

The publisher then shells out the money for all the areas of publication, invests considerable time and money into that publication as it has bought the book and paid the author an advance on royalties. When the book is published, the author will receive more money when that advance earns off. The author does not pay, but is paid.

In addition to getting a check rather than giving one, the author receives the support, experience, muscle, editorial input, etc, etc, from the publisher.

Vanity press is called vanity for a reason. You’re paying for your ego. That’s fine, dealer’s choice.

But it’s a different matter when a big brand publisher uses its name and its resources to sell this as dream fulfillment, advertises it as such while trying to claim it’s not really their brand being used to make money on mss they’ve rejected as not worthy of that brand in the first place.

Harlequin, "Surprised and Dismayed" by RWA Action, Defends Decision But Moves to Change Program Name

Donna Hayes, Publisher and CEO of Harlequin Enterprises, issued a statement today expressing disappointment that Romance Writers of America went to its membership over the Horizons self-publishing issue, rather than "allowing Harlequin to respond or engage in a discussion about it with the RWA board" Ms. Hayes reminded us of the many and abundant ways Harlequin has supported RWA over the years. And, finally, she announced that "we are changing the name of the self-publishing company from Harlequin Horizons to a designation that will not refer to Harlequin in any way. We will initiate this process immediately."

Ms. Hayes concluded by saying, "We hope this allays the fears many of you have communicated to us." Whether it does or not, Harlequin now has another fire to put out: Mystery Writers of America. See MWA's statement published earlier today.
RC

Below, the full text of Donna Hayes' statement:
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Harlequin was very surprised and dismayed to receive notice late yesterday that the RWA has decided that Harlequin is no longer eligible for RWA-provided conference resources. We were even more surprised to discover that the RWA sent a notice to its membership announcing this decision, before allowing Harlequin to respond or engage in a discussion about it with the RWA board.

Harlequin has been a significant supporter of the RWA for many years in several ways, including:

• financial sponsorships at the annual conference

• sending editors to the national and regional chapter conferences throughout the year to meet with and advise aspiring authors and participate in panel discussions on writing

• celebrating our authors, most of whom are RWA members, annually with the largest publisher party at the conference.

It is disappointing that the RWA has not recognized that publishing models have and will continue to change. As a leading publisher of women's fiction in a rapidly changing environment, Harlequin's intention is to provide authors access to all publishing opportunities, traditional or otherwise.

Most importantly, however, we have heard the concerns that you, our authors, have expressed regarding the potential confusion between this venture and our traditional business. As such, we are changing the name of the self-publishing company from Harlequin Horizons to a designation that will not refer to Harlequin in any way. We will initiate this process immediately. We hope this allays the fears many of you have communicated to us.

We are committed to connecting with our authors and aspiring authors in a significant way and encourage you to continue to share your thoughts with us.

Sincerely
Donna Hayes
Publisher and Chief Executive Officer
Harlequin Enterprises Limited

New Harlequin Venture Doesn't Pass Romance Writers of America Smell Test

If you felt the earth move under your feet today, you may have been experiencing the shock of a clash between two formidable forces in the romance field, Harlequin and Romance Writers of America. The stress in their longstanding and mutually beneficial alliance, has opened a fissure extending to Nashville, where next summer's annual RWA conference is scheduled to take place.

Here's the background:

Last week Harlequin Enterprises Limited, the world's foremost romance publisher, announced the formation of all-digital-all-the-the time romance publisher Carina Press, and a self-publication program, Harlequin Horizons. The latter was created to operate independently of Harlequin's traditional publishing businesses, and a key element is self-published books. "We expect to discover new authors and unique voices that may not be able to find homes in traditional publishing houses," said Donna Hayes, CEO and Publisher of Harlequin Enterprises. In a subsequent press release Harlequin stated that "the books self-published through Harlequin Horizons will NOT be branded Harlequin, nor will they be distributed by Harlequin or appear in stores next to your books."

The self-publication aspect of Horizons did not sit well with the Romance Writers of America brass, not because self-published authors and subsidy publishers are unwelcome under RWA's capacious tent. But, rather, because it is RWA policy to deny conference resources to publishers that do not qualify under its definition of legitimacy.

"RWA allocates select conference resources to non-subsidy/non-vanity presses that meet the eligibility requirements to obtain those resources," RWA president Michelle Monkou stated today. "Eligible publishers are provided free meeting space for book signings, are given the opportunity to hold editor appointments, and are allowed to offer spotlights on their programs."

That leaves Harlequin Horizons out. The decision does not affect Harlequin Enterprises' core publishing imprints, nor does it mean the Horizons editorial staff will be unable to attend. It just means they won't have a seat at the official table. But RWA's ukase may certainly affect the warm and mutually profitable relationship between these organizations. Harlequin's support is vital to the success of the annual bash, which is capped by Harlequin's blowout party featuring sinful pastries, an unstanched flow of liquid refreshment, and boisterous disco dancing.

Romance publishing constitutes about 25% of all trade book revenue, so the two sisters had better patch things up before July. See y'all in Nashville. Maybe.

Below is the text of RWA's position statement. Click here for Harlequin's detailed explanation and FAQs about the Horizons program.

RC
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RWA Alert: RWA Responds to Harlequin Horizons

Dear Members:

Romance Writers of America was informed of the new venture between Harlequin Enterprises and ASI Solutions to form Harlequin Horizons, a vanity/subsidy press. Many of you have asked the organization to state its position regarding this new development. As a matter of policy, we do not endorse any publisher’s business model. Our mission is the advancement of the professional interests of career-focused romance writers.

One of your member benefits is the annual National Conference. RWA allocates select conference resources to non-subsidy/non-vanity presses that meet the eligibility requirements to obtain those resources. Eligible publishers are provided free meeting space for book signings, are given the opportunity to hold editor appointments, and are allowed to offer spotlights on their programs.

With the launch of Harlequin Horizons, Harlequin Enterprises no longer meets the requirements to be eligible for RWA-provided conference resources. This does not mean that Harlequin Enterprises cannot attend the conference. Like all non-eligible publishers, they are welcome to attend. However, as a non-eligible publisher, they would fund their own conference fees and they would not be provided with conference resources by RWA to publicize or promote the company or its imprints.

Sometimes the wind of change comes swiftly and unexpectedly, leaving an unsettled feeling. RWA takes its role as advocate for its members seriously. The Board is working diligently to address the impact of recent developments on all of RWA's members.

We invite you to attend the annual conference on July 28 - 31, 2010 in Nashville, TN, as we celebrate 30 years of success with keynote speaker Nora Roberts, special luncheon speaker Jayne Ann Krentz, librarian speaker Sherrilyn Kenyon, and awards ceremony emcee Sabrina Jeffries. Please refer to the RWA Web site for conference registration information in late January 2010.

Looking forward to seeing you at the Gaylord Opryland!

Michelle Monkou
RWA President